FREE GUIDE FOR ADVISERS
Revolutionise your business and marketing in 8 easy steps.
Are you a farmer or do you eat what you kill? Sign-up for our FREE paper to find out.
FREE GUIDE FOR ADVISERS
The Business Innovation Academy
The Business Innovation Academy will provide all of the training and tools you need to transform your business and revolutionise your marketing efforts. The eight stage Marketing Innovation Engine™ programme starts with a concise framework for articulating your value proposition, which then forms the foundation of all future marketing, communication and business development activities.
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Are you ready for 2013?
How will you justify your charges in a post RDR world? Migrating your business away from a traditional sales culture of 'hunting for your next kill' towards a service based model of 'farming' client relationships isn't easy. It involves clearly defining your value proposition and moving towards a relationship-based model. This will help you to build ongoing, sustainable revenue - so you not only survive but thrive post 2013. Download our FREE paper to learn proven techniques and strategies for transforming your business.
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What you will get:
Our paper outlines the Marketing Innovation Engine™, an eight step process we’ve used to help advisers transform their businesses from a traditional sales-based culture ('killer') to a relationship-based service model ('farmer').
If you like what you read and want to adopt these tools and techniques in your business, sign-up to attend one of our two day value proposition workshops. We'll walk you through the process in person, using case studies and examples.
The 2 Day Value Proposition workshops in July were the first in our adviser workshop series, which we are rolling out throughout the remainder of 2011. Concurrently we are launching an Online Toolkit, a member's only section of our site with presentations, videos and audio files you can work through in your own time. Included are a range of templates for you to edit and re-brand to launch within your business - transforming the way that you operate couldn't be easier.
Click on the links below to find out more about our adviser workshop series.
You will LEARN:
- HOW successful advisers have transformed their business
- HOW to create a value proposition to justify your fees using a proven step-by-step process
- HOW to package and present your offering to different audiences: clients, prospects, and professional connections
- HOW to create a workable action plan to streamline your marketing efforts
- HOW to evolve your service offering and generate more revenue
- HOW to use case studies and testimonials to build credibility and trust